Digital Media Marketer
Full-time | Kolkata, West Bengal

Experience: 2-5 years

Location: Kolkata

Job Description:

• Social Media and Digital Marketer with experience in Inorganic Ads and Social Out Reach Campaigns
• Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
• Develop and monitor campaign budgets.
• Plan and manage our social media platforms such as Instagram, Facebook, Twitter and YouTube
• Prepare accurate reports on our marketing campaign’s overall performance.
• Coordinate with advertising and media experts to improve marketing results.
• Identify the latest trends and technologies affecting our industry.
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Work with your team to brainstorm new and innovative growth strategies.
• Oversee and manage all contests, giveaways, and other digital projects.
• Must have experience in managing Instagram and expertise in engaging and attracting relevant followers
• Creating and executing SMS & Email based marketing campaigns

Requirements:

• Bachelor’s degree in Marketing or relevant field.
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Solid understanding of HTML and CSS is required.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• Must be well versed with execution Google, Facebook/Instagram, Twitter, LinkedIn & Search-based Ads
• Must have knowledge of SEO and content based campaigns
• Up-to-date on the latest trends and technologies in digital marketing.
• Managing WORDPRESS and other FRAMEWORKS